Click Tracking
Bidminer tracks every click from Imwave's search engine marketing efforts all the way from the advertising source through our partners commission tracking platforms to determine exactly which click generated a commissionable event.
Bid Optimization
Bidminer analyzes the revenue and cost data for each click to determine and set the optimal bid price for every keyword.
Automated Expansion
Bidminer automatically expands the keywords of profitable campaigns into long tail search opportunities.
Reporting
Bidminer provides the Imwave team with in-depth reporting on campaign activity so the team can monitor performance and make any necessary manual adjustments.
Alerts
Bidminer alerts Imwave's campaign managers of any anomalies requiring human intervention.